Strategic sales & marketing capabilities assessment

In the ever changing world of sales & marketing, the most valuable resource is your people. Investing in people development, strengthens employee engagement, retention, efficiency, profitability, your competitive edge and growth.

At Red Thread Strategies, our approach to sales & marketing capability building is to work with you on identifying, implementing and embedding the required culture, skills and processes to achieve your company goals.


Using our 360 capability assessment process, we conduct a deep dive in to your business goals, sales & marketing strategies, team competencies and behaviours and your processes and tools. Our goal is to pinpoint the strategic capability building priorities to align your teams, strategy and processes for sustainable growth.


We provide you with a comprehensive action report on your strategic capability building needs and a proposal of key strategies and tactics for sustainable change. Our deep dive focusses on 5 key priorities for strategic alignment - strategy, competencies,  behaviours, tools and processes.


Our passion is helping you achieve transformational change . At Red Thread Strategies, our goal is to work alongside you as change agents to complete your capability building journey beyond workshops through building and embedding a culture of coaching and accountability to achieve your business goals. 



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